The latest buzz in anti-aging treatments are “tweakments” – subtle enhancements that give your skin a natural glow without looking overdone. Beauty expert Alice-Hart Davis explains that tweakments are becoming more popular because they offer results that go beyond regular facials but don’t venture into full-blown cosmetic surgery.
Tweakments include treatments like Botox, fillers, skin peels, intense pulsed light, laser, and thread lifts. These procedures are usually non-invasive or minimally invasive, providing clear but temporary results. They’re often subtle enough that they won’t leave you looking drastically different – as long as you choose a skilled practitioner.
Alice-Hart Davis has a book called The Tweakments Guide: Fresher Face, and she has started a website, thetweakmentsguide.com, to help people understand these procedures and find top practitioners across the country. She believes the more openly we talk about tweakments, the better people can understand what they are and what results to expect.
As a beauty journalist with 20 years of experience, Alice recalls when these procedures were kept hush-hush. Back then, the idea of injecting something into your face to look younger was shocking. However, attitudes have shifted, and treatments like Botox and fillers have lost much of their stigma.
Over time, the variety of available tweakments has expanded. What used to be just collagen injections and Botox now includes laser facials, ultrasound skin tightening, microneedling, and long-lasting injectable moisturizers that promote cellular regeneration. Interest in these non-surgical treatments is growing, with a recent Mintel report showing that 43 percent of people are curious about trying them.
Initially, tweakments were seen as purely anti-aging. Botox and fillers targeted older adults, reducing frown lines or filling wrinkles. But now, people of all ages use them to enhance features like lips, cheeks, and the jawline. Treatments like Profhilo can hydrate the skin, and ultrasound therapy can offer a non-surgical facelift.
Younger generations are more open about their tweakment experiences, often sharing their results on social media. Along with the increased interest, there are now more practitioners offering these treatments nationwide. However, the lack of regulation in this field means not all practitioners have sufficient training and experience.
Alice recommends starting with practitioners registered on her website, thetweakmentsguide.com, which lists trusted professionals she vouches for. Her new book and website provide independent advice on tweakments and help people find skilled aesthetic practitioners around the UK.