The latest anti-aging treatments everyone is talking about are tweakments. These are subtle enhancements that give your skin a nice glow without making you look overly done, as explained by beauty expert Alice Hart-Davis. Tweakments include a range of cosmetic procedures like Botox, fillers, skin peels, intense pulsed light, lasers, and thread lifts. They are minimally invasive and usually provide temporary but noticeable results.
If you’ve been hearing more about tweakments recently, it’s probably because they’re becoming more mainstream. Alice Hart-Davis has written a book about them, called “The Tweakments Guide: Fresher Face,” and even launched a website to explain these procedures and help people find skilled practitioners around the country. Many people are still confused about what tweakments are and what they do, so open and honest discussions are important to help clear up any misunderstandings.
When Alice first started writing about these treatments about 20 years ago, they were quite a secretive topic and people found the idea of injecting things into their faces shocking. But over time, people’s attitudes have softened and the stigma around treatments like Botox and fillers has decreased significantly.
Over the years, the number of tweakments available has grown. Twenty years ago, options like collagen injections and Botox were about all that existed between regular facials and full-on facelifts. Now, there are many more choices, including laser facials, ultrasound skin tightening, microneedling, and injectable moisturizers that can last up to six months.
A recent Mintel report found that 43% of people are interested in trying a non-surgical cosmetic procedure. Originally seen as anti-aging solutions for older adults, tweakments are now popular among people of all ages. Young women, for instance, get fillers for fuller lips and more defined cheeks, while both young and older individuals might opt for treatments that balance their jawlines. Procedures like Profhilo can deeply hydrate the skin, and ultrasound therapy can offer non-surgical facelifts with natural-looking results.
Interestingly, younger people today are much more open about these procedures compared to their parents. They often share their experiences on social media platforms like Facebook and Instagram. With the growing popularity of tweakments, more practitioners are offering these services across the country. However, the lack of strict regulations in this space is concerning, as many untrained or under-experienced individuals are offering these treatments.
To find a reputable tweakment practitioner, Alice recommends starting with those listed on her website, as they have been thoroughly vetted.
Alice Hart-Davis is a British journalist who covers beauty and cosmetic procedures. Her new book, “The Tweakments Guide: Fresher Face,” and her website, thetweakmentsguide.com, provide independent advice about non-surgical aesthetic procedures and help people find reputable practitioners in the UK.
