The latest buzz in anti-ageing treatments is all about “tweakments” – those little touch-ups that give your skin a fresh glow without making it obvious that you’ve had work done. Beauty expert Alice Hart-Davis breaks it down.
So, what exactly are tweakments? They are cosmetic procedures that deliver more noticeable results than a regular facial but stop well short of full-on surgery. Think Botox, fillers, skin peels, laser treatments, thread lifts, and more. They’re mostly non-invasive or minimally invasive, providing clear but temporary results that look subtle – assuming you choose the right doctor.
Alice Hart-Davis has been spreading the word about tweakments, partly because of her book, “The Tweakments Guide: Fresher Face,” and her website, thetweakmentsguide.com. Both resources explain these procedures in detail, helping people figure out what might work for them and where to find the best practitioners. She’s on a mission to clear up any confusion about what tweakments are and what they do.
When Alice started covering these treatments 20 years ago as a beauty journalist, tweakments were considered quite shocking. People wondered why anyone would want to inject poison into their face to look younger. But times have changed. The stigma around treatments like Botox and fillers has faded, and now, there are more options than ever.
Back in the day, the choices were limited to collagen injections and Botox. Now, the menu includes laser facials, ultrasound skin tightening, microneedling, and even injectable moisturizers that last six months and promote genuine skin cell regeneration. A growing curiosity about tweakments is evident – a Mintel report from last year found that 43 percent of people are interested in trying non-surgical cosmetic procedures.
Initially, tweakments were seen solely as anti-ageing solutions for reducing frown lines or filling in deeper facial lines, targeting an older audience. Today, they’re used more broadly, enhancing features at any age. Young women might use fillers for better lip shape and cheek definition, while both men and women might seek a more balanced jawline. Treatments like Profhilo can improve hydration, and ultrasound therapy can offer a non-surgical facelift with natural-looking results.
Younger generations are much more open about these procedures, proudly sharing their before-and-after photos on social media. Plus, with more practitioners offering tweakments than ever, there’s no shortage of options – though the lack of regulation in this field is a concern, as many providers may not have adequate training or experience. To find top-notch practitioners, Alice recommends starting with those registered on her website.
Alice Hart Davis is a British journalist specializing in beauty and cosmetic procedures. Her book “The Tweakments Guide: Fresher Face” (2019) discusses non-surgical aesthetic options, and her website offers plenty of independent advice on tweakments along with tools to find treatments and practitioners in the UK.
